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The Real Female Entrepreneur

The Real Female Entrepreneur podcast is a 3x weekly dose of truth and inspiration for female entrepreneurs and women chasing their creative dreams. Lauren sits down with kickass women every week for real, raw, soulful conversations about the hard parts of both business and life. If you're looking for soulful conversations to inspire you throughout your week, you're in the right place. Get cozy. Grab your headphones. And stay awhile. New episodes every Tuesday, Wednesday, and Thursday!
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Now displaying: February, 2018
Feb 28, 2018

”I went into work to escape the chaos and the stress of having so many kids that were so young and having a husband who worked full-time at his day job. Work for me was this all-encompassing, all-consuming thing.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

Working from home, alone, with two young kiddos didn’t look or feel ideal and easy for Kyrsten Sherwood. It looked more like living with postpartum depression and anxiety, morning panic attacks, and trying to find an escape by working nonstop. Now, several years later, Kyrsten and her husband, Kelly, have three kids under the age of five and work together full-time on their business. Today, though, Kyrsten has created an ideal work week for herself where she she spends as much time not working as she does working. There’s more balance, ease, and time for herself, even with a growing business and three young kiddos.

We talk about…

  • The pressure to support a five-person family on one income
  • Dealing with postpartum depression and anxiety
  • When chronic overwhelm and morning panic attacks becomes the norm
  • How minimalism was the catalyst for changing her life
  • Taking time off + scheduling in downtime
  • How to live as much (if not more) than you work

 

WHO IS KYRSTEN SHERWOOD?

Kyrsten is the co-owner of Copper Kettle Co alongside her husband, Kelly. Together, they help creative entrepreneurs to start and scale their small businesses, taking them from deciding on a profitable business idea, all the way to hiring a team. Their Launch Brand Grow community is where the majority of the magic happens, with guest speakers, monthly workshops, challenges, masterminds, 1:1 mentoring, a book club and more. Enjoying Copper Kettle Co's incredible community and tribe is Kyrsten's favorite part of running her own business and it's what gives her the motivation and joy to help others to fuel their own passions!

 

LINKS FROM THIS EPISODE:

www.ckc.io

The Launch Brand Grow Facebook community

The Launch Brand Grow membership community

Kyrsten on Instagram

Mr. Money Mustache

"The Life-Changing Magic of Tidying Up" by Marie Kondo

Feb 27, 2018

”All that I’ve ever known about launches in business is that it was hard, that it took so much work, and that you have to feel exhausted and depleted.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

We’re taught that our businesses and careers are responsible for so much of our joy and happiness. But what if I told you that they’re not? What if I told you that by placing that expectation on your business, you could actually be robbing yourself of the happiness and joy you so desperately want?

I’m not just going to tell you anything, though. That’s not how I roll, girl. I’m going to share with you what I’ve learned over the past few years from my own businesses and launches and my own failed attempts at trying to find joy through my work.

I’m sharing about…

  • Old beliefs about what launching something new should feel and look like
  • The after-launch low
  • Placing the responsibility of our joy and worth on our businesses
  • How to shift the responsibility of joy back onto ourselves
  • Launching with more magic

 

LINKS FROM THIS EPISODE:

The Sisterhood

Episode 189: Finding the Magic in Launching

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Feb 22, 2018

”Sometimes it’s wonderful and I have that confidence from the beginning of, “I’m doing what I’m supposed to be doing. I feel it. And it feels right. And somehow this has come easier to me than anything ever has.” … And there’s other moments where it’s just like, “Who am I to be doing this stuff?”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

Sometimes businesses don’t work out the way you expect them to. Sometimes you unexpectedly find your calling out of a moment of sheer frustration. And sometimes what feels like the worst thing that could have happened turns out to be one of the best.

I got to sit down with my dear friend Kristen Fulchi, a brand strategist, product photographer, and website designer, to share her story with you. And it’s includes all of the above lessons and more. Kristen first came on the podcast in episode 73 where she shared about the frustrations she was experiencing with her previous business.

Not long after we recorded that episode, Kristen found herself full of anger and frustration, and she channeled those emotions into what would become her newest business. She has since closed the previous business and is now pouring her passion into her work every day.

This is a must listen, my loves!

We talk about…

  • What it feels like to pour a ton of money and time and effort into a business and not see the results you’re expecting
  • How Kristen’s current business was birthed out of anger and frustration
  • How anger can be a motivating emotion
  • Coming to the decision to sell her first business (and how she sold it)
  • Letting go of this story that you must have formal education (versus experience) in order to be successful and have credibility
  • The story of how the TRFE logo came to be (Kristen designed it!)

 

WHO'S KRISTEN FULCHI?

Kristen is a brand strategist, product photographer, and website designer. She believes in thoughtful design, intricately defining brands, and weaving brand emotions into every touchpoint of a company - ultimately creating a brand that not only looks pretty, but is also successful.

 

LINKS FROM THIS EPISODE:

Episode 73 with Kristen

Kristen on Instagram

www.kristenfulchi.com

Feb 21, 2018

”We can. We just have to think outside of the box.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

In this episode you’re going to hear from a female entrepreneur that is a fifth generation family farmer. Amanda Jo Carey appeases my wild interest in living and working on a farm and answers all of my questions about what it’s really like (birthing calves, 17 hour days, and more). We also talk about one of the most profound lessons she’s learned that happened when she was a little kid trying to help her dad make spaghetti … and how it still applies to her everyday life.

We talk about…

  • How limiting a word like “can’t” can be
  • What life is really life as a fifth generation family farmer
  • Working 17 hour days while also planning a wedding and remodeling a house
  • Why Amanda chose to come back and work on the family farm despite her dad’s reluctance

 

WHO'S AMANDA JO CAREY?

Amanda is a fifth generation farmer. She farms corn, soybeans and alfalfa with her father and grandfather. Over the last year, she has expanded and updated the dairy side of the farm to include robotic milkers. She likes to keep her plate full and is currently running a business, remodeling a house, and planning a wedding -- all while trying to find time to workout and stay sane. Summer and 80 degree days are her happy place and winters are spent trying to stay thawed and looking like a snowman.

 

LINKS FROM THIS EPISODE:

Amanda on Instagram

Mooving Through Life Facebook

Mooving Through Life blog

Amanda's blog post about the word Can't

Feb 20, 2018

”When you force things, and you shut doors and you say, "this is exactly how it’s going to look and this is the date when it has to launch" … you close yourself off from allowing those answers, those strokes of genius, from coming in.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

The launch of my new membership community, The Sisterhood, was unlike any launch I’ve ever done before. And it all started several months ago with a totally different idea. So, I wanted to pull back the curtains and share with you where the idea for The Sisterhood came from and what the past four months of planning and preparing to launch have really looked like. I try not to sugar-coat things here on the podcast and so I’m also trying not to water anything down either.

So, you’re going to hear …

  • how creating my membership community was such an easy process
  • how big magic played a role
  • and how I created a team of ambassadors to help bring the community to life

 

LINKS FROM THIS EPISODE:

The Sisterhood

"Big Magic" by Elizabeth Gilbert (this is an affiliate link, so if you click through and purchase, TRFE may be compensated)

Feb 15, 2018

”Last year was the hardest year because I never took care of myself. And I never really thought about myself. I put everyone else first.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

If you’re using Instagram, chances are you’re using, or have heard of, Planoly. I got to sit down with Brandy Pham, the founder of Planoly, to hear her story. And I’m sharing that convo with you! Brandy is an incredibly inspiring female entrepreneur who’s juggling both a fast-growing business and being a mom of one, with another on the way. So, to all of you mompreneurs who’re feeling overwhelmed right now, this one's for you.

 

We talk about…

  • How she got started in entrepreneurship with her jewelry company
  • The inspiration behind Planoly
  • Experiencing fast-growth (over one million users in two years!)
  • Why being your own customer is so important
  • Juggling motherhood with business
  • Making self-care a priority
  • Being vulnerable as a boss and business owner
  • Brandy’s 3 biggest pieces of advice

 

WHO'S BRANDY PHAM?

Founder & Creative Director of Planoly

Brandy is a serial entrepreneur that has built several businesses in multiple industries. In 2011, she established her namesake jewelry company that was sold in stores like Anthropologie and Henri Bendel. Her latest venture is Planoly, which was created from a personal need, is the premier planning software for brands and influencers on Instagram. With over 1 million users in just two short years, Planoly has grown into a must-have tool for serious Instagram users and household names such as Estée Lauder and Lululemon.

 

LINKS FROM THIS EPISODE:

The Sisterhood

www.planoly.com

Planoly on Instagram

Brandy on Instagram

Feb 14, 2018

”It’s a choice to bloom where you are planted and to be in that present moment because life is happening right now where you are.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

Life is a series of constant changes. And if your a business owner, those life changes are causing business changes, love. I adored this convo with Shannan Scott all about blooming where you are planted. For her, those big life changes involved moving twice in less than two years and uprooting her business both times. Your life change could look and feel different. Whatever it is, though, I hope this convo with Shannan gives you some life (and creative ideas).

 

We talk about:

  • What it means to bloom where you’re planted
  • Opening yourself up to finding new opportunities in the obstacles
  • Building community after moving somewhere new
  • Creative ways to meet new people as an introvert

 

WHO'S SHANNAN SCOTT?

Shannan is a small business strategist + creative consultant who helps business owners meet their ideas with intention and ultimately create higher levels of influence + impact in their industry. She combines her background in event management with her creative spirit + strategic brain to paint the big picture and sail through the small details of purposeful plans + projects in business.

Shannan is also the creator of Ideas With Intention, an educational platform + podcast existing to help entrepreneurial women prioritize what matters most, implement forward motion and finally see their wild ideas through.

Shannan lives on the big island of Hawaii with her hunky hotel-managing husband, Josh. She’s always down for chatting over chai lattes (the spicier the better, and with almond milk please!) virtually or in-person about entrepreneur life + making waves in the world! Get to know her better + connect with her at shannanscott.com!

 

LINKS FROM THIS EPISODE:

The Sisterhood

www.shannanscott.com

Shannan on Instagram

Ideas with Intention Podcast

Bumble BFF

Rising Tide Society

Feb 13, 2018

”The space where we don’t have to pretend anymore .. where you don’t have to feel like, “I am business owner. Hear me roar.” .. where you can just wash off that mask and be yourself.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

I needed a space where I could take off my business owner mask and just be Lauren - the human being trying to figure out life while having fun and trying to grow a business. And I needed friends … real, deep, meaningful friends and connections that went beyond Instagram DMing or Facebook group promoting. So, I created The Sisterhood. If you love the podcast, it just came to life in community form, my love. And I'm telling you all about it.

Join The Sisterhood: http://bit.ly/trfedeets

 

LINKS FROM THIS EPISODE:

Enter the Giveaway

The Sisterhood

Episode 1

Feb 8, 2018

”Your product has to stand on its own. It has to compete with the most expensive, the most mainstream product. The quality has to be top-notch. And then, your mission is the cherry on top.”

 

SPONSORED BY DUBSADO

Dubsado is a client mangement system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

Sourcing products from artisans all around the world and leading the only subscription box company to achieve official Fair Trade designation for its work supporting artisans from around the world. It’s all in a day's work. But what’s really interesting is hearing from Liza Moisseva, one of the co-founders of GlobeIn, about what it really takes, what’s gone wrong, and how a childhood in Russia and swimming led her to a life here in the United States.

We talk about…

  • Beginning her career in microfinancing (and what that is!)
  • Totally shifting your business model
  • The roller-coaster of retail business
  • An important lesson for social entrepreneurs about their product
  • What fair trade actually means
  • The challenges of sourcing (and quality control) thousands of products from multiple countries

 

WHO IS LIZA MOISEEVA?

Liza is a founder at the helm of GlobeIn, the leading social enterprise subscription box company - and the only subscription box company to achieve official Fair Trade designation for its work supporting artisans from around the world and in developing countries where, after agriculture, artisan goods are the second largest source of employment.

Through her work, GlobeIn has invested more than $2 million in fair wages into artisan communities over the last two years alone.

Liza was recruited from her native Russia to swim at the college level for Old Dominion University, where she began her social impact work before graduating. She went on to found the first online community for social entrepreneurs in Russia before joining the GlobeIn team as co-founder.

She has a tenacity of spirit and a notable mix of strength and empathy that have made her a rising star in the social good space, leading her to speak at such industry events as the groundbreaking 2017 Haiti Tech Summit, among others. Both her personal journey and her professional work make her an inspiring founder to watch.

 

LINKS FROM THIS EPISODE:

www.globein.com

Globein on Instagram and Facebook

Liza on Instagram

Email: support@globein.com

"Start Something That Matters" by Blake Mycoskie

True Cost

Poverty Inc.

The Sisterhood

Feb 7, 2018

”There has to be a distinction between preparing - like oh I’m preparing to hit an upper limit - versus making space for yourself to grow and just allowing some of the growing pains to be normal.”

 

SPONSORED BY DUBSADO

Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button. Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

We’re chatting with Crystal Marsh Irom in this episode about hitting upper limits in biz and the growing pains we experience even when we get the success we want. Her story? Well, I’ll let her do the telling. I will tell you that leaving her career as a lawyer to become a coach was inspired by several things, though … two of which Crystal shares more about in our convo: The Voice and one convo with a client who came in seeking a divorce. It’s interesting looking at the little moments that inspire big changes in our lives, amiright?

We talk about…

  • How you change your life by changing your questions
  • The fast growth of Crystal’s business that led to a crash
  • Hitting an upper limit (what is an upper limit?)
  • Why we self-sabotage
  • What are growing pains in business?

 

WHO IS CRYSTAL MARSH IROM?

Crystal is a career and business coach to millennial women who want to make money doing work they love. Crystal began her career as an attorney but found her purpose and passion in coaching. Crystal supports women who are creative, ambitious, and passionate through 1-on-1 coaching, group programs, and online courses.

 

LINKS FROM THIS EPISODE:

www.crystalmarshcoaching.com

Crystal on Instagram and Facebook

"The Big Leap" by Gaye Hendricks

"The Artist's Way" by Julia Cameron

 

Feb 6, 2018

"It isn't meant to be hard. The earth doesn't struggle to rotate every day. The universe doesn't deem itself unworthy of expansion. And so it is with you. You don't have to do anything to be deserving of easy and joy and abundance."

 

This episode is sponsored by Dubsado! Dubsado is a client management system for creative entrepreneurs, and it helps you do everything from sending contracts, invoices, and questionnaires, to managing all things your biz in one place - with a few clicks of the button Use code TRFE at checkout for 30% off your first month or year: http://bit.ly/dubsadotrfe

 

WHAT'S IN THIS EPISODE?

For years I’ve believed that building a successful business was hard (and I know I’m not the only one). You never hear a success story where the founder shares about how wildly easy it’s been. After last week, though, I started questioning this. Does building a successful business really have to be so hard? Can it feel easy? I know these questions push the boundaries of the typical entrepreneur expectations … and I hope they do. I hope they encourage you to think about your business through a different lens. I know I’m excited to share with you what results I’ve already seen from this simple mindset shift.

 

LINKS FROM THIS EPISODE:

The Sisterhood: http://bit.ly/dubsadotrfe

Feb 1, 2018

”It’s not because you’re broken that your life isn’t the way you want it to be. It’s that you’ve just practiced something that’s no longer working. Your coping mechanisms that you developed to survive don’t serve you anymore, and you have to learn a new way of being.”

 

I'm working with Launch Your Daydream to bring you this episode! Launch Your Daydream provides wedding professionals and creative business owners with the resources they need to take their branding and website design to the next level. Get to know Britt + Kelsey and mention TRFE to save $100: http://bit.ly/trfedaydream

 

WHAT'S IN THIS EPISODE?

We don’t become the teacher without first being the student. Madison Hedlund’s story is a beautiful, inspiring representation of that. If you haven’t met, allow me! Madison is an award-winning life coach and speaker who helps women own their story, step out of fear and shame, and come alive to their most vibrant, confident selves. In our convo, Madison shares her own story, of family trauma, facing the reality of her childhood, and learning to love more through boundaries, and how all of it led her to the work she’s doing today.

We talk about …

  • How Christianity played a big role in her life during college
  • What are boundaries?
  • How healing her own childhood and family trauma led her to life coaching
  • What her first year in business was really like
  • Setting boundaries in business
  • How to care for yourself around toxic people
  • How to have boundaries when you can’t turn it all off and must still be present (and available to either clients or your children)

 

WHO IS MADISON HEDLUND?

Madison is an award winning life coach and speaker who helps women own their story, step out of fear and shame and come alive to their most vibrant, confident selves. Known for her soulful spirit both online and in person, she brings authenticity, power, and creativity into all she does. Whether she is working one on one with clients, facilitating a workshop, or speaking to a large group, it is Madison's deepest desire to see women step up to their very best and truly come alive.

 

LINKS FROM THIS EPISODE:

www.madisonhedlund.co

Madison on Instagram and Facebook

”Boundaries” by Dr. John Townsend and Dr. Henry Cloud

Rob Bell

1